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Iakoe x houseof

Rethinking Growth

Brief

houseof are experts in lighting & are building a consumer led online retailer which challenges the norms. The brand's organic traffic had plateaued & they were heavily leveraged on paid media with a rising CAC. We were engaged to pivot their strategy to an organic first customer acquisition whilst simultaneously improving sitewide conversion rates.


Results


+150%

YoY Organic revenue

+118%

Conversion Rate

5.3x

ROI

Working with iakoe is like working with an extended team - they care about our business in the same way we do. Since working with them our organic revenue has also increased over 150% year on year & is continuing to grow.
Helen White
Helen White
Co-Founder

Contact Us

Get in touch with us directly.
hello@iakoe.com | Tel: 0131-516-2168