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Iakoe x Needed

Case study

Overview

Needed is a brand that specializes in women's health, particularly focusing on nutritional support during fertility, pregnancy, & postpartum stages. Founded by Julie Sawaya & Ryan Woodbury in 2017, the brand aims to address the significant gap in perinatal nutrition by providing science-backed, expertly formulated supplements. The brand engaged us to lead their SEO campaign.

Scope of Work
  • Search engine optimization
Live Site
thisisneeded.com

KEYWORDS ON PAGE 1

OUR IMPACT

Decreased reliance on PPC & improved profitability.

OUR deliverables

SEO strategy

Technical SEO

Keyword research

Content briefs

Content optimization

Copywriting

Site speed optimization

Reporting

Results

+131%

YoY Organic revenue

+140%

YOY ORGANIC USERS

+145%

YOY ORGANIC TRAFFIC

Often when you hire an agency, you don't necessarily always feel like they ask all they all the right questions or they're really looking holistically at the whole world you're building & iakoe do that. They teach us more about our potential than even we see at times. The level of expertise they bring to the table gives us so much more value than I ever thought we could get without an in-house hire.
Julie Sawaya
Julie Sawaya
Founder & CEO