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Iakoe x First Aid Beauty

Case study

Overview

First Aid Beauty is a contemporary skincare brand known for combining gentle, clinically tested ingredients with straightforward formulations to create effective solutions for sensitive and problem-prone skin. Founded in 2009, First Aid Beauty focuses on dermatologist-tested skincare designed to deliver visible results while maintaining a strong commitment to safety, efficacy, and skin barrier health. The brand has expanded to offer a comprehensive range of skincare products trusted by a growing global community seeking reliable, everyday solutions. The brand engaged us to lead their SEO campaign.

Scope of Work
  • Search engine optimization
Live Site
firstaidbeauty.com

KEYWORDS ON PAGE 1

OUR IMPACT

Decreased reliance on PPC & improved profitability.

OUR deliverables

SEO strategy

Technical SEO

Keyword research

Content briefs

Content optimization

Copywriting

Site speed optimization

Reporting

YoY Organic revenue

+92%

YOY ORGANIC USERS

+154%

YOY ORGANIC TRAFFIC

+173%
Partnering with the iakoe team has been extremely rewarding. They slot seamlessly into our work at First Aid Beauty, offering both the technical depth and strategic perspective needed to support real brand progress.
Erin Giovino
Erin Giovino
Head of eCommerce