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Iakoe x Glossier

Case study

Overview

Glossier is a modern beauty brand known for creating skincare, makeup & body care products designed to enhance natural beauty. Founded in 2014 by Emily Weiss, Glossier set out to build a community-first beauty brand shaped by real customer feedback & everyday routines. The brand has grown into a global phenomenon, offering a streamlined range of cult-favorite products celebrated for their simplicity, effectiveness & distinctive aesthetic. The brand engaged us to lead their SEO camp

Scope of Work
  • Search engine optimization
Live Site
glossier.com

KEYWORDS ON PAGE 1

OUR IMPACT

Decreased reliance on PPC & improved profitability.

OUR deliverables

SEO strategy

Technical SEO

Keyword research

Content briefs

Content optimization

Copywriting

Site speed optimization

Reporting

YoY Organic revenue

+133%

YOY ORGANIC USERS

+131%

YOY ORGANIC TRAFFIC

+148%
iakoe are an exceptional partner to work with. If you get the chance to collaborate with them, take it. Their team brings together smart strategy, deep technical expertise & a relentless focus on delivering real, measurable results.
Emily Weiss
Emily Weiss
CEO