Iakoe x Sheep Inc

Sheep Inc is a modern knitwear brand redefining what responsible fashion looks like. Founded in 2019, the brand combines premium merino wool with complete supply chain transparency, allowing every garment to be traced back to the individual sheep it came from. Built around regenerative farming, natural materials, & a commitment to producing fewer, better products, Sheep Inc has established itself as a leader in sustainable luxury, creating timeless knitwear designed to be worn for years rather than seasons.

As the brand continued to grow internationally, Sheep Inc partnered with us to lead its organic search strategy. Our approach focused on increasing visibility across both luxury knitwear & sustainability-related search categories while reinforcing the brand's authority around traceability, regenerative agriculture, & responsible fashion. Through technical SEO, content strategy, collection page optimization, & information architecture improvements, we helped connect the brand's unique story with the way customers research premium knitwear expanding organic reach, increasing qualified traffic, & driving long-term ecommerce growth.