Overview

Three Spirit is a non-alcoholic botanical beverage brand that creates products that provide specific moods, feelings, or energies. The drinks are created using adaptogens, herbs, & plant extracts, aiming to offer a unique, sensory experience that mimics the effects of alcohol without the intoxication. The brand engaged us to customize & optimize their existing theme to improve their conversion rate.

Scope of Work

Theme development
User experience design
Conversion rate optimization

Live Site

threespiritdrinks.com

01

PDP redesign

We focused on enhancing user engagement & simplifying the purchase process. We introduced high-quality, interactive images & streamlined the layout to make key information more accessible, while integrating persuasive CTAs that resonate with the target audience's desire for a healthier lifestyle.

02

Elevating the home page

We overhauled the home page, opting for a clean, modern aesthetic that highlights the unique qualities of their botanical beverages. We integrated rich, lifestyle-oriented visuals & succinct, compelling narratives that articulate the brand's ethos & the benefits of a non-alcoholic lifestyle. This refreshed homepage not only strengthens brand identity but also improves user navigation, creating a seamless, engaging experience that aligns with the sophisticated tastes of their audience.

03

Landing page testing

We designed targeted landing pages to support the brand’s ad campaigns, ensuring a cohesive user journey from ad to page. Through rigorous A/B testing, we refined messaging, visuals, & calls-to-action based on real-time user feedback & engagement metrics to notably decrease CAC by 21% & improve their marketing efficiency.

Results

-31%

CAC

+31%

CART TO CHECKOUT CONVERSION

+64%

MOBILE CONVERSION RATE

“

iakoe are like an extension of Three Spirit, & completely unlike a typical agency relationship. They are smart, creative, cutting-edge, but most of all they care for your business like it’s their business.

”